Game Concept and Definition
Crossy Road is a mobile endless runner game developed by Hipster Whale, an Australian independent game development studio. The game was first released in 2014 for iOS devices and later ported to Android platforms. As its name suggests, Crossy Road revolves around guiding a character through various road environments while avoiding obstacles.
At first glance, the game’s premise appears innocuous enough – players tap on-screen to move Crossy Road demo their avatar across roads, highways, schools, or other outdoor spaces. However, upon closer inspection, it becomes evident that this simple gameplay mechanism is infused with elements from games of chance and skill-based betting.
Gambling Themes in Crossy Road
Crossy Road introduces various themes inspired by traditional arcade-style video poker machines and some forms of skill-based gaming often associated with slot machines or similar gambling apparatus. The game incorporates symbols, artwork, and design that pay homage to classic American road signs and icons found at roadside attractions.
Some of these gamification elements include:
- Virtual rewards earned through gameplay experience
- Randomized item drops – collecting various characters, outfits, and items in exchange for playtime or by spending virtual coins (referred to as “Gold”)
- Character ‘jackpot’ opportunities triggered during game progress
- Hidden treasures buried across the map
Game Mechanics and User Experience
In terms of gameplay dynamics, players are presented with endless road scenarios designed to provide an experience reminiscent of classic arcade games from a bygone era. As mentioned earlier, tapping on-screen controls character movement while maintaining pace through obstacles.
Here’s where user interaction gets interesting:
- The in-game store sells cosmetic items for characters using virtual gold.
- Crossy Road makes use of “Power-ups” or special abilities that help complete challenges; acquiring power-up icons allows access to ‘Boosts.’
- A concept related to high-scoring sessions and time attack options offers players ways to compare their performances.
This type of monetization practice, focusing on spending digital currency for non-essential features rather than core game mechanics itself, highlights some inherent issues in relation to gambling themes: the temptation to constantly upgrade or collect more items due to psychological factors.